FOR IMMEDIATE RELEASE

Digital Signage & Call Center Software Improve Efficiency, Productivity & Quality

CHARLOTTESVILLE, VA, April 8, 2008 — Inova Solutions has received the 2008 CRM Excellence Award bestowed by Customer Interaction Solutions magazine. The winning case study features Inova Solutions’ OnTrackTM displays and LightLinkTM integrating software and the resulting impact on call center productivity, quality and morale.

Inova’s OnTrack displays have advanced features and a sleek design that uses 70% less power than other displays without sacrificing brightness. Significant power savings, easy installation, simple operation and fast trouble-shooting translate into a low total cost-of-ownership, while displaying key information that motivates action. The displays are connected with LightLink, Inova’s integrated software that delivers real-time consolidated data across multiple ACDs and sites. The intuitive software provides fast, simple ways to create layouts, set thresholds and business rules, and schedule messaging.

Inova Solutions President and CEO Hubbard explained how real-time displays drive performance. “Raising awareness of call queue data points enables agents and managers to act more quickly and deliver superior service,” he said, noting that periods of change, such as office moves and technology upgrades are great times for call centers to consider improving information collection and distribution.

Inova Solutions contact center clients report that they experience:
· Up to 18% in operating cost reductions
· Reduced average speed of answer times up to 50%
· 12% increase in the average number of calls handled
· Reduction in abandon rates up to 154%


“Often, companies don’t collect, deliver and display key data points in real-time,” said Hubbard. “A lack of access to real-time information often results in well-intentioned mismanagement, as well as lower levels of morale, productivity and customer service.”

The CRM Excellence Award
“Inova Solutions demonstrated that their products and services substantially improved the processes of their clients’ businesses by streamlining and facilitating the flow of information needed for companies to retain their most precious asset: their customers,” said Nadji Tehrani, founder and chairman of TMC, publishers of Customer Interaction Solutions.

The Ninth Annual CRM Excellence Award winners have been chosen on the basis of their ability to help extend and expand the customer relationship to become all encompassing, covering the enterprise and the lifetime of the customer. The CRM Excellence Award is based on hard data: facts and numbers demonstrating the improvements that the winner’s product has made in a client’s business.

The 2008 CRM Excellence Award winners are featured in the May and June issues of Customer Interaction Solutions magazine. Inova Solutions’ winning case study will be posted on at www.inovasolutions.com next month.

About Inova Solutions
Founded in 1984, Inova Solutions is a global provider of real-time visual communications that help inbound and outbound call centers, public transit systems, schools, manufacturers and others instantly communicate vital information. For details, visit www.inovasolutions.com.

About Customer Interaction Solutions
Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the contact center, CRM and teleservices industries. CIS helps the industry grow, mature and prosper. Through original editorial, industry voices, in-depth lab reviews and the recognition of innovative leaders in management and technology through esteemed awards, CIS sets a high quality bar for the industry. Visit www.cismag.com.

About TMC
Technology Marketing Corporation (TMC) is an integrated global media company helping clients build communities in print, in-person and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, and IMS Magazine. TMCnet is the leading source of news for the communications and technology industries. Webtrends reports that TMCnet serves 3 million unique visitors globally each month. TMC is the first publisher to test new products in its own on-site laboratories, TMC Labs. Visit www.tmcnet.com.